Tough Talks – Hits Radio

Reform Radio were thrilled to work on a project with Hits Radio and their new sister station Hits Radio Pride, funded by the Audio Content Fund. The series features members of the LGBTQ+ community discussing a time when they had a difficult conversation with someone surrounding their sexuality or gender identity, with the very person they had the conversation with. 

Pairs discussed uncomfortable and intimate times in their relationships including moments they had often never spoken about before. Issues ranged from trans, gay and HIV coming-out stories, to gay dads worried about not bonding with their child, to a lesbian couple struggling with one partner’s masculine identity.

Tough Talks won Gold at the 2021 British Podcast Awards for Best Sex and Relationships Podcast, and its producer, Olivia Swift, won Gold for Best New Podcast Producer at the 2021 Audio Production Awards.